About Information Baked:
New Frontiers In Baking review book from Amazon:
Hip. Cool.
Fashion-forward. These aren’t adjectives you’d ordinarily think of applying to
baked goods.
Think again. Not
every baker wants to re-create Grandma’s pound cake or cherry pie. Matt Lewis
and Renato Poliafito certainly didn’t, when they left their advertising careers
behind, pooled their life savings, and opened their dream bakery, Baked, in Brooklyn,
New York, a few years back. The visions that danced in their heads were of
other, brand-new kinds of confections . . .
Things like a Malt
Ball Cake with Milk Chocolate Frosting, which captures the flavor of their
favorite Whoppers candies (and ups the ante with a malted milk ball garnish).
Things like spicy Chipotle Cheddar Biscuits that really wake up your taste buds
at breakfast time. Things like a Sweet and Salty Cake created expressly for
adults who are as salt-craving ?as they are sweet-toothed.
Which is not to say
that Lewis and Poliafito sidestep tradition absolutely. Their Chocolate Pie
(whose filling uses Ovaltine) pays loving homage to the classic roadside-diner
dessert. Their Baked Brownies will wow even the most discriminating brownie
connoisseur. And their Chocolate Chip Cookies? Words cannot describe. Whether
trendsetting or tried-and-true, every idea in this book is freshly Baked.
About the Author:
After years in the
advertising business, Matt Lewis and Renato Poliafito decided to leave their
day jobs and open a bakery in Red Hook, Brooklyn. Baked opened in January 2005
to instant rave reviews. The authors have been featured on Oprah, the Food
Network, Martha Stewart’s daytime show, and the Today show. The bakery has been
reviewed in countless magazines, both local and nationwide. Lewis and Poliafito
live in New York City.
Tina Rupp is a New
York–based photographer who specializes in photographing food and children. Her
work can be found regularly in Food & Wine, Everyday with Rachael Ray, and
Parenting magazines.
Product Details: Baked:
New Frontiers in Baking [Hardcover]
Matt Lewis (Author),
Renato Poliafito (Author), Tina Rupp (Photographer)
- Hardcover:
208 pages
- Publisher:
Stewart, Tabori & Chang (October 1, 2008)
- Language:
English
- ISBN-10:
1584797215
- ISBN-13:
978-1584797210
- Product Dimensions: 8.8 x 1 x 9 inches
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